ALBION FINANCIAL GROUP
Latest filing: Jul 18, 2025 (148 days ago)
AUM
$1,858,123,409
16% change vs. 1 year ago
11% change vs. 3 years ago
55% change vs. 5 years ago
107% change vs. 10 years ago
Employee Count
30
0% change vs. 1 year ago
11% change vs. 3 years ago
15% change vs. 5 years ago
36% change vs. 10 years ago
Main Office
SALT LAKE CITY, UT
812 EAST 2100 SOUTH, SALT LAKE CITY, UT, UNITED STATES, 84106
Client AUM
| Discretion | AUM |
|---|---|
| Discretionary | $1.7 |
| Non-Discretionary | $0.1 |
| Total | $1.9 |
| Client | AUM |
|---|---|
| Retail | $1.8 |
| Pooled | $0.0 |
| Institutional | $0.1 |
| Total | $1.9 |
| Retail | Accounts | AUM |
|---|---|---|
| Individual | 497 | $0.4 |
| Average Individual AUM | $781,944 | |
| HNW | 237 | $1.4 |
| Average HNW AUM | $5,878,151 | |
| Retail Total | 734 | $1.8 |
| Average Retail AUM | $2,427,450 |
ADVDB.CO • AUM IN BILLIONS, AVERAGES IN DOLLARS • SOURCE: SEC FORM ADV
SMA Custodians
| Custodian | Location | AUM |
|---|---|---|
| CHARLES SCHWAB & CO., INC. | SAN FRANCISCO-CA-USA | $1.3 |
| FIDELITY DISTRIBUTORS COMPANY LLC | SMITHFIELD-RI-USA | $0.2 |
ADVDB.CO • SMA AUM IN BILLIONS • SMA INCLUDES RETAIL AND INSTITUTIONAL • SOURCE: SEC FORM ADV
Separately Managed Assets
| Breakdown | AUM |
|---|---|
| Total SMA AUM | $1.9 |
| Retail SMA AUM | $1.8 |
| Institutional SMA AUM | $0.1 |
| Asset Class | % | AUM |
|---|---|---|
| Equity Exch | 83% | $1.5 |
| Equity Non-Exch | 5% | $0.1 |
| Govt Agency | 1% | $0.0 |
| Municipal | 3% | $0.1 |
| Sovereign | 0% | $0.0 |
| IG Credit | 4% | $0.1 |
| HY Credit | 0% | $0.0 |
| Derivatives | 0% | $0.0 |
| Investment Companies | 0% | $0.0 |
| Other Pools | 0% | $0.0 |
| Cash | 5% | $0.1 |
| Other | 0% | $0.0 |
| Total | 101% | $1.9 |
ADVDB.CO • AUM IN BILLIONS • POSSIBLE ROUNDING ERRORS, BUT SOME ADVISERS REPORT SUMS ≠ 100% • SOURCE: SEC FORM ADV
Control Persons
Representatives
18 active representatives found
| Name | City | State | Exams | Designations | |||||
|---|---|---|---|---|---|---|---|---|---|
| MICHAEL KESSLER | SALT LAKE CITY | UT | S63|2008-09-17|S65|2019-06-26 | ||||||
| ADAM HAYNES | SALT LAKE CITY | UT | S65|2021-06-30 | ||||||
| WILLIAM LEVITT | SALT LAKE CITY | UT | S65|1992-06-05 | ||||||
| CARRIE KERR | SALT LAKE CITY | UT | S65|2007-09-07 | ||||||
| SARAH BIRD | SALT LAKE CITY | UT | CERTIFIED FINANCIAL PLANNER | ||||||
| CATHERINE BARRON | SALT LAKE CITY | UT | S65|1999-01-13 | ||||||
| MICHELLE BUXTON | SALT LAKE CITY | UT | CERTIFIED FINANCIAL PLANNER | ||||||
| JASON WARE | SALT LAKE CITY | UT | S65|2009-12-16 | ||||||
| DOUGLAS WELLS | SALT LAKE CITY | UT | S65|2005-10-05 | ||||||
| JOSE BITON | SALT LAKE CITY | UT | S65|2002-10-29 | ||||||
| BRADLEY CURTIS | SALT LAKE CITY | UT | S65|2022-05-23 | CERTIFIED FINANCIAL PLANNER | |||||
| MASON WOOLF | SALT LAKE CITY | UT | S63|2004-11-19|S66|2006-09-14 | ||||||
| WALTER JOSEPH | SALT LAKE CITY | UT | S63|2018-11-07|S65|2022-05-23 | ||||||
| DANIELLE GREGORY | SALT LAKE CITY | UT | S65|2015-12-18 | ||||||
| ELIZABETH BERNHARD | SALT LAKE CITY | UT | CERTIFIED FINANCIAL PLANNER | ||||||
| PATRICK LUNDERGAN | SALT LAKE CITY | UT | S63|2012-07-16|S66|2015-03-07 | ||||||
| DEBRA KNOTTS | SALT LAKE CITY | UT | S65|1999-01-13 | CERTIFIED FINANCIAL PLANNER | |||||
| JOHN BIRD | SALT LAKE CITY | UT | S63|1984-03-23|S65|1992-12-10 | CERTIFIED FINANCIAL PLANNER|CHARTERED FINANCIAL ANALYST | |||||
ADVDB.CO • SOURCE: SEC
History
| Date | AUM | AUM ∆ | AUM % ∆ | Empl | Empl ∆ | Empl % ∆ |
|---|---|---|---|---|---|---|
| 2025-08-01 | $1.9 | $0.0 | 0% | 30 | 0 | 0% |
| 2025-04-21 | $1.9 | $0.0 | 0% | 30 | 0 | 0% |
| 2024-04-02 | $1.6 | $0.3 | 16% | 30 | 0 | 0% |
| 2023-04-04 | $1.4 | $0.4 | 32% | 32 | -2 | -6% |
| 2022-04-01 | $1.7 | $0.2 | 11% | 27 | 3 | 11% |
| 2021-04-05 | $1.4 | $0.4 | 30% | 27 | 3 | 11% |
| 2020-04-01 | $1.2 | $0.7 | 55% | 26 | 4 | 15% |
| 2019-04-01 | $1.0 | $0.9 | 90% | 25 | 5 | 20% |
| 2018-04-02 | $1.0 | $0.9 | 86% | 26 | 4 | 15% |
| 2017-04-01 | $1.0 | $0.9 | 92% | 24 | 6 | 25% |
| 2016-04-01 | $0.9 | $1.0 | 105% | 23 | 7 | 30% |
| 2015-04-01 | $0.9 | $1.0 | 107% | 22 | 8 | 36% |
| 2014-04-01 | $0.8 | $1.0 | 123% | 22 | 8 | 36% |
| 2013-04-01 | $0.7 | $1.2 | 169% | 21 | 9 | 43% |
ADVDB.CO • AUM IN BILLIONS • SOURCE: SEC FORM ADV
Other
| STATE REGISTRATIONS |
| UT, AZ-05/29/2003, CA-07/31/1986, FL-03/31/2020, HI-03/30/2012, ID-03/31/1986, LA-03/30/2012, MN-03/30/2012, MT-03/30/2005, NH-03/30/2012, NV-05/09/2005, NY-03/30/2012, OR-03/27/2018, PA-03/31/2020, TX-01/20/2011, UT-11/29/1991, VA-03/30/2012, VT-02/06/1995, WA-03/07/2003, WY-03/26/2021 |
| ADVISER ACTIVITIES |
|
FINANCIAL PLANNING PORTFOLIO MANAGEMENT PORTFOLIO MANAGEMENT (POOLS) PORTFOLIO MANAGEMENT (SMB) |
| OTHER ACTIVITIES |
ADVDB.CO • SOURCE: SEC FORM ADV