HERITAGE WEALTH ADVISORS
Latest filing: Apr 03, 2025 (105 days ago)
AUM
$4,567,546,731
14% change vs. 1 year ago
37% change vs. 3 years ago
101% change vs. 5 years ago
444% change vs. 10 years ago
Employee Count
36
3% change vs. 1 year ago
38% change vs. 3 years ago
38% change vs. 5 years ago
100% change vs. 10 years ago
Main Office
RICHMOND, VA
919 EAST MAIN STREET, RICHMOND, VA, UNITED STATES, 23219
Client AUM
| Discretion | AUM |
|---|---|
| Discretionary | $4.5 |
| Non-Discretionary | $0.1 |
| Total | $4.6 |
| Client | AUM |
|---|---|
| Retail | $2.8 |
| Pooled | $0.2 |
| Institutional | $1.6 |
| Total | $4.6 |
| Retail | Accounts | AUM |
|---|---|---|
| Individual | 131 | $0.0 |
| Average Individual AUM | $363,788 | |
| HNW | 234 | $2.7 |
| Average HNW AUM | $11,736,717 | |
| Retail Total | 365 | $2.8 |
| Average Retail AUM | $7,654,926 |
ADVDB.CO • AUM IN BILLIONS, AVERAGES IN DOLLARS • SOURCE: SEC FORM ADV
SMA Custodians
| Custodian | Location | AUM |
|---|---|---|
| NATIONAL FINANCIAL SERVICES LLC | BOSTON-MA-USA | $2.8 |
| CHARLES SCHWAB & CO., INC. | WESTLAKE-TX-USA | $0.7 |
ADVDB.CO • SMA AUM IN BILLIONS • SMA INCLUDES RETAIL AND INSTITUTIONAL • SOURCE: SEC FORM ADV
Separately Managed Assets
| Breakdown | AUM |
|---|---|
| Total SMA AUM | $4.4 |
| Retail SMA AUM | $2.8 |
| Institutional SMA AUM | $1.6 |
| Asset Class | % | AUM |
|---|---|---|
| Equity Exch | 40% | $1.8 |
| Equity Non-Exch | 0% | $0.0 |
| Govt Agency | 17% | $0.7 |
| Municipal | 5% | $0.2 |
| Sovereign | 0% | $0.0 |
| IG Credit | 3% | $0.1 |
| HY Credit | 0% | $0.0 |
| Derivatives | 0% | $0.0 |
| Investment Companies | 25% | $1.1 |
| Other Pools | 8% | $0.4 |
| Cash | 3% | $0.1 |
| Other | 0% | $0.0 |
| Total | 101% | $4.4 |
ADVDB.CO • AUM IN BILLIONS • POSSIBLE ROUNDING ERRORS, BUT SOME ADVISERS REPORT SUMS ≠ 100% • SOURCE: SEC FORM ADV
Affiliates
| Affiliates | AUM | Business Types | CRD Number |
|---|---|---|---|
| MA INVESTORS MANAGEMENT LLC | $0.0 | - | |
| HERITAGE PF GP LLC | $0.0 | - |
ADVDB.CO • AUM IN BILLIONS • SOURCE: SEC FORM ADV
Control Persons
12 active
| Name | Title |
|---|---|
| REMO, DELORES, ANN | CHIEF EXECUTIVE OFFICER AND MANAGING DIRECTOR, MANAGING MEMBER |
| HILL, CHARLES, THOMAS | DIRECTOR OF TAX SERVICES |
| CHAMBERS, MARSHALL, OGDEN | DIRECTOR OF CLIENT STRATEGY AND DEVELOPMENT |
| JORDAN, JOHN, GWYN | CHIEF INVESTMENT OFFICER |
| BARONIAN, CAROLINE, ELIZABETH | DIRECTOR OF INVESTMENTS |
| SIMMER, SARAH, CHRISTINE | PARTNER AND SENIOR WEALTH ADVISER |
| REMO, JAMES, FRANK | MEMBER |
| LEITER, TINA, MARIE | CHIEF COMPLIANCE OFFICER AND CHIEF ADMINISTRATIVE OFFICER |
| GOCHENOUR, SARA, FRAZIER | CHIEF OPERATING OFFICER |
| HENDERSON, STEVEN, COLES | DIRECTOR OF PRIVATE INVESTMENTS AND FOUNDATION STRATEGIES |
ADVDB.CO • SOURCE: SEC
Representatives
17 active representatives found
| Name | City | State | Exams | Designations | |||||
|---|---|---|---|---|---|---|---|---|---|
| KRISTEN PURYEAR | RICHMOND | VA | S66|2018-01-25 | CERTIFIED FINANCIAL PLANNER | |||||
| MARSHALL CHAMBERS | RICHMOND | VA | S65|2013-08-12 | CERTIFIED FINANCIAL PLANNER|CHARTERED FINANCIAL ANALYST | |||||
| STEVEN JAKOBOVIC | RICHMOND | VA | S65|2013-01-12 | ||||||
| KAITLYN KOCUBA | RICHMOND | VA | S66|2018-03-30 | ||||||
| JOHN LOWE | RICHMOND | VA | CERTIFIED FINANCIAL PLANNER | ||||||
| MEAGAN ROBERTS | RICHMOND | VA | |||||||
| DANIEL ROWE | RICHMOND | VA | S63|2017-12-12|S65|2019-05-07 | ||||||
| JOHN JORDAN | RICHMOND | VA | S65|1994-11-04 | CHARTERED FINANCIAL ANALYST | |||||
| SARAH SIMMER | RICHMOND | VA | S65|2019-07-11 | CERTIFIED FINANCIAL PLANNER | |||||
| STEVEN HENDERSON | RICHMOND | VA | S63|1994-03-11|S65|1993-08-27 | CHARTERED FINANCIAL ANALYST | |||||
| MATTHEW OSTEN | RICHMOND | VA | S65|2023-06-03 | ||||||
| CHARLES HILL | RICHMOND | VA | CERTIFIED FINANCIAL PLANNER | ||||||
| JOEL MANGHAM | RICHMOND | VA | S65|1992-03-03 | ||||||
| CAROLINE BARONIAN | RICHMOND | VA | CHARTERED FINANCIAL ANALYST | ||||||
| TREY CHILDERS | RICHMOND | VA | S65|2022-08-26 | ||||||
| DELORES REMO | RICHMOND | VA | S65|1997-01-20 | CERTIFIED FINANCIAL PLANNER | |||||
| AARON ZITALONE | RICHMOND | VA | S66|2020-12-23 | ||||||
ADVDB.CO • SOURCE: SEC
History
| Date | AUM | AUM ∆ | AUM % ∆ | Empl | Empl ∆ | Empl % ∆ |
|---|---|---|---|---|---|---|
| 2025-06-02 | $4.6 | $0.0 | 0% | 36 | 0 | 0% |
| 2025-04-21 | $4.6 | $0.0 | 0% | 36 | 0 | 0% |
| 2024-04-02 | $4.0 | $0.6 | 14% | 35 | 1 | 3% |
| 2023-04-04 | $3.1 | $1.5 | 48% | 30 | 6 | 20% |
| 2022-04-01 | $3.3 | $1.2 | 37% | 26 | 10 | 38% |
| 2021-04-05 | $2.7 | $1.9 | 71% | 24 | 12 | 50% |
| 2020-04-01 | $2.3 | $2.3 | 101% | 26 | 10 | 38% |
| 2019-04-01 | $1.6 | $2.9 | 178% | 25 | 11 | 44% |
| 2018-04-02 | $1.4 | $3.2 | 232% | 18 | 18 | 100% |
| 2017-04-01 | $1.1 | $3.5 | 318% | 15 | 21 | 140% |
| 2016-04-01 | $0.9 | $3.6 | 388% | 21 | 15 | 71% |
| 2015-04-01 | $0.8 | $3.7 | 444% | 18 | 18 | 100% |
| 2014-04-01 | $0.4 | $4.2 | 1035% | 15 | 21 | 140% |
| 2013-04-01 | $0.3 | $4.3 | 1374% | 11 | 25 | 227% |
ADVDB.CO • AUM IN BILLIONS • SOURCE: SEC FORM ADV
Other
| STATE REGISTRATIONS |
| VA, CA-03/30/2018, FL-08/26/2022, GA-03/30/2018, LA-11/07/2023, NC-10/30/2019, NY-02/28/2019, PA-02/28/2019, SC-11/07/2023, TN-03/27/2024, TX-10/19/2020, VA-10/27/2005 |
| ADVISER ACTIVITIES |
|
FINANCIAL PLANNING PORTFOLIO MANAGEMENT PORTFOLIO MANAGEMENT (POOLS) PENSION CONSULTING MANAGER SELECTION |
| OTHER ACTIVITIES |
ADVDB.CO • SOURCE: SEC FORM ADV