SIMPLICITY WEALTH

Latest filing: Mar 26, 2025 (114 days ago)

AUM

$3,598,410,848
14% change vs. 1 year ago
1983% change vs. 3 years ago
7202% change vs. 5 years ago
0% change vs. 10 years ago

Employee Count

242
52% change vs. 1 year ago
521% change vs. 3 years ago
490% change vs. 5 years ago
0% change vs. 10 years ago

Main Office

SUMMIT, NJ
475 SPRINGFIELD AVE., SUMMIT, NJ, UNITED STATES, 7901

Client AUM

Discretion AUM
Discretionary $3.5
Non-Discretionary $0.1
Total $3.6
Client AUM
Retail $1.0
Pooled $0.0
Institutional $2.6
Total $3.6
Retail Accounts AUM
Individual 5,557 $0.7
Average Individual AUM $117,084
HNW 32 $0.4
Average HNW AUM $12,038,937
Retail Total 5,589 $1.0
Average Retail AUM $185,343

ADVDB.CO • AUM IN BILLIONS, AVERAGES IN DOLLARS • SOURCE: SEC FORM ADV

SMA Custodians

Custodian Location AUM
CHARLES SCHWAB & CO SAN FRANCISCO-CA-USA $1.8
TRUIST CHARLOTTE-NC-USA $1.1

ADVDB.CO • SMA AUM IN BILLIONS • SMA INCLUDES RETAIL AND INSTITUTIONAL • SOURCE: SEC FORM ADV

Separately Managed Assets

Breakdown AUM
Total SMA AUM $3.6
Retail SMA AUM $1.0
Institutional SMA AUM $2.6
Asset Class % AUM
Equity Exch 22% $0.8
Equity Non-Exch 0% $0.0
Govt Agency 0% $0.0
Municipal 1% $0.0
Sovereign 0% $0.0
IG Credit 1% $0.0
HY Credit 0% $0.0
Derivatives 0% $0.0
Investment Companies 71% $2.6
Other Pools 0% $0.0
Cash 5% $0.2
Other 0% $0.0
Total 100% $3.6

ADVDB.CO • AUM IN BILLIONS • POSSIBLE ROUNDING ERRORS, BUT SOME ADVISERS REPORT SUMS ≠ 100% • SOURCE: SEC FORM ADV

Affiliates

Affiliates AUM Business Types CRD Number
CORECAP ADVISORS, LLC $3.2 158819
TLG ADVISORS, INC. $1.9 111052
LIFEPRO ASSET MANAGEMENT, LLC $0.3 285252
CORECAP INVESTMENTS, LLC $0.0 broker-dealer 37068
SIMPLICITY FINANCIAL MARKETING HOLDINGS INC. $0.0 -
THE LEADERS GROUP, INC. $0.0 broker-dealer 37157

ADVDB.CO • AUM IN BILLIONS • SOURCE: SEC FORM ADV

Control Persons

16 active

Name Title
MCCANN, ERIN, BARTLETT PRESIDENT
DONALDSON, BRUCE, GEORGE CHIEF EXECUTIVE OFFICER/BOARD MEMBER
ROZMAN, THOMAS, JOHN CHIEF INVESTMENT OFFICER
WICKERSHAM, SEAN, DAVID BOARD MEMBER
LEIDNER, MITCHELL, MARC CFO AND TREASURER/BOARD MEMBER
PARKER, CHRISTINA GENERAL COUNSEL
MARGOLIES, JARED CHIEF COMPLIANCE OFFICER
TINNIRELLO, PAUL, ADAM EXECUTIVE VICE PRESIDENT

ADVDB.CO • SOURCE: SEC

Representatives

74 active representatives found, showing 20 random

Name City State Exams Designations
GORDON BAKER SUMMIT NJ S63|2008-12-31|S65|2009-01-31
WILLIAM GREEN SUMMIT NJ S65|2018-08-13|S63|2019-05-16
DOUGLAS LANGFORD SUMMIT NJ S65|2014-01-09|S63|2006-07-26
CHAD BLANTON SUMMIT NJ S65|2017-04-05
MATTHEW OAKS SUMMIT NJ S65|2017-04-07
NICHOLAS KAISER SUMMIT NJ S63|2007-08-24|S66|2013-09-27 CERTIFIED FINANCIAL PLANNER
TIMOTHY UNDERWOOD SUMMIT NJ S63|2013-11-15|S65|2013-12-23
ROBERT CANNON SUMMIT NJ S63|1991-07-25|S66|2010-10-27
CARLOS LOPEZ SUMMIT NJ S65|2018-06-18
JEFFREY MCCARTY SUMMIT NJ S65|2014-06-17
MICHAEL MORTELLARO SUMMIT NJ S63|1991-11-07|S65|2008-08-01
PAUL TINNIRELLO SUMMIT NJ S66|2010-10-25|S65|2023-12-29
TED HENLEY SUMMIT NJ S65|2023-03-20
RICHARD CONTELMO SUMMIT NJ S65|2019-09-30
HOYT ROBEY SUMMIT NJ S63|1998-04-27|S65|2012-12-17 CHARTERED FINANCIAL CONSULTANT
KEVIN BROWN SUMMIT NJ S63|2021-10-04|S66|2023-02-03
DAVID WOHLWEND SUMMIT NJ S63|1995-05-17 CHARTERED FINANCIAL CONSULTANT
WILLIAM MILLER SUMMIT NJ S63|2016-06-30
ERIN MCCANN SUMMIT NJ S63|2017-09-11|S65|2024-02-26
KENNETH GREENE SUMMIT NJ S63|2009-06-03|S65|2017-02-08

ADVDB.CO • SOURCE: SEC

History

Date AUM AUM ∆ AUM % ∆ Empl Empl ∆ Empl % ∆
2025-06-02 $3.6 $0.0 0% 242 0 0%
2025-04-21 $3.6 $0.0 0% 242 0 0%
2024-04-02 $3.2 $0.4 14% 159 83 52%
2023-04-04 $0.2 $3.4 1690% 46 196 426%
2022-04-01 $0.2 $3.4 1983% 39 203 521%
2021-04-05 $0.2 $3.4 2084% 46 196 426%
2020-04-01 $0.0 $3.5 7202% 41 201 490%
2019-04-01 $0.0 $0.0 0% 6 236 3933%

ADVDB.CO • AUM IN BILLIONS • SOURCE: SEC FORM ADV

Other

STATE REGISTRATIONS
NJ, AK-01/07/2022, AL-10/02/2020, AR-04/28/2021, AZ-04/26/2019, CA-07/15/2019, CO-04/04/2019, CT-04/06/2020, DC-01/07/2022, DE-01/07/2022, FL-03/29/2019, GA-07/15/2019, HI-01/07/2022, IA-01/07/2022, ID-01/07/2022, IL-06/21/2019, IN-01/07/2022, KS-01/07/2022, KY-10/22/2019, LA-04/30/2019, MA-09/24/2019, MD-11/18/2019, ME-07/15/2019, MI-03/11/2019, MN-09/02/2020, MO-09/23/2020, MS-03/29/2019, MT-01/07/2022, NC-05/13/2019, ND-01/07/2022, NE-09/02/2020, NH-11/05/2019, NJ-08/08/2019, NM-06/30/2021, NV-01/07/2022, NY-03/10/2020, OH-04/26/2019, OK-01/07/2022, OR-03/10/2020, PA-09/13/2021, RI-01/07/2022, SC-03/10/2020, SD-09/02/2020, TN-03/04/2020, TX-03/29/2019, UT-06/30/2021, VA-01/07/2022, VI-01/07/2022, VT-01/07/2022, WA-09/02/2020, WI-12/13/2019, WV-01/07/2022, WY-01/07/2022
ADVISER ACTIVITIES
FINANCIAL PLANNING
PORTFOLIO MANAGEMENT
PORTFOLIO MANAGEMENT (SMB)
MANAGER SELECTION
NEWSLETTERS
EDUCATIONAL WORKSHOPS
OTHER ACTIVITIES

ADVDB.CO • SOURCE: SEC FORM ADV